This is both because they have less money in their pockets due to the effect of the crisis and because they have become accustomed to finding offers online (made by the hoteliers themselves) at rock-bottom prices. In any case, the research clearly highlights that with lower rates, occupancy is higher, but it seems equally clear that if you push too hard the RevPAR is heavily affected (essentially the increase in occupancy does not compensate for the lost revenues from low prices). The feeling is that instead of applying the RM correctly, many hoteliers have limited themselves, in a panic, to slashing prices without even raising them when occupancy increases, often causing a disaster. Sergio dott_stefano_tiribocchi Comment by dott_stefano_tiribocchi — 18 April 2010, at 09:53 it happens to all those who lack STRATEGIES and only use practice, to those who have their thoughts fixed on a short booking window, to those who always think about cheating a euro less than their neighbor to get higher.

Those who think that it is useless to charge the prices for the 12th month Venezuela Phone Number from today since both those who book and those who have the rates updated at the concierge who, poor things, already have a thousand things to think about, I thank all those who make these mistakes because the rest of us who work with knowledge of revenue we go around them and double them at every turn  the Cornell study highlights the practice of dumping as a tool for minimizing revenues, due to constant monitoring of the competitor and lowering of one's constant rate, on the idea that I cost less and therefore sell Surely. S. Riccardo Cocco Comment by Riccardo Cocco — April 22, 2010, at 6.36 pm Everyone: I return to saying that Revenue Management is not about lowering rates.



Revenue Management is strategy! Good work and good Revenue Management to everyone! Riccardo Cocco dott_stefano_tiribocchi Comment by dott_stefano_tiribocchi — April 23, 2010, at 2.21 pm sift through the comments of the competitors: Single traveler Italy, Aug 2006 They have the strange habit of photocopying customers' credit cards as a guarantee, furthermore the prices are different: for example for two consecutive nights I paid one price once and another for the following day. some customers still don't understand the reveue, remember to EXPLAIN IT, as per the BTO conference seminar on how to make customers understand why prices today fluctuate so strongly: for example, write on the site: The following rates may vary depending on the tourist season, events in Rome, as well as promotional offers, therefore the minimum and maximum thresholds between which they may fluctuate are shown. Riccardo Cocco Comment by Riccardo Cocco — April 23, 2010, at 5.41 pm Stephen: First of all, I would be careful not to have my credit card photocopied.